This post on effectively targeting cold, warm and hot traffic has been expanded and updated for As long as potential customers visit your site, it hardly matters how you refer to them, right? Your traffic consists of people with different needs and knowledge levels of your brand or products. Heck, some of them might not even realize they have a problem that your product solves. Therefore, to get the biggest bang for your advertising dollar, you need to launch campaigns that target all key traffic types: cold, warm, and hot traffic. You know, I think heading straight for the sale is the most common advertising mistake.
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As I have already been into different online communities, I usually found such issues from online marketers…. New ecommerce entrepreneurs often run a single Facebook campaign to find Facebook insights and call it a day after that campaign fails. Once, you are done with this article, you will have the absolute knowledge to LASER target your passionate buyers and get the most out of your Facebook ad campaigns via Facebook Audience Insights tool. To get access to Facebook Audience Insights, you must have a Facebook Business Manager account, if you have one then just go to facebook.